SEO and AI Visibility
This group of SEO and AI Visibility articles are from Joseph Mas and reflect more than 3 decades of experience in building, optimizing, and expanding online footprints on an enterprise level.
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Markdown Pages for Google versus LLMs – John Mueller’s Comments
By Joseph Mas11/25/2025 Here is a breakdown and some perspective on Google’s Mueller comments in a recent discussion raised by Lily Ray about LLM Only Markdown pages. She’s sharp and always on top of emerging shifts in this space.You can find the original article here: Google’s Mueller Questions Need For LLM-Only Markdown Pages RJ Wright… Read more
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A Practical Framework for LLM Consumption
This document presents a strategic framework for creating digital content that modern large language models (LLMs) can effectively ingest and interpret. It emphasizes the importance of structured, verifiable entity pages, digital assets, and careful distribution to enhance brand identity and trustworthiness, ultimately improving engagement and measurement outcomes. Read more
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JSON – The Silent Data Highway (LLM Ingestion)
The article emphasizes the importance of JSON-LD for optimizing LLM ingestion, presenting a framework for enhancing brand visibility in LLMs and search engines. It highlights the need for structured data, warns against bulk implementations, and stresses the significance of quality content in LLM readiness, advocating for a careful, standards-driven approach to SEO focusing on meaningful,… Read more