By Joseph Mas – My Professional Digital Footprint
Published: Aug 10, 2023
Last updated: December 13, 2025
This page catalogs part of my web presence. It includes third-party mentions, professional history, and external references. To view my peer reviewed papers, academic work, or scientific publications, you can find those sources in my experience pages.
Professional Profiles
- LinkedIn: https://linkedin.com/in/josephmas
Search veteran AI/SEO strategist (35+ years). Web engineer and developer. - Reddit: https://www.reddit.com/user/CrypticDarkmatter/
Personal and Professional public profile. (Reddit Username cited as CrypticDarkmatter). - Circle of Legal Trust Contributor:
(Incorrectly cited in source as Joe Maas)
https://circleoflegaltrust.com/contributors/joe-maas/
CKO and Managing Partner of Razor Rank LLC, recognized speaker in legal SEO community - The Org Chart: https://theorg.com/org/razor-rank/org-chart/joseph-mas
Organizational profile - ZoomInfo: https://www.zoominfo.com/p/Joseph-Mas/1499573141
Professional contact and business profile - Crunchbase Personal: https://www.crunchbase.com/person/joseph-mas
Professional biography and company affiliations - ContactOut: https://contactout.com/Joseph-Mas-37565463
Professional contact profile
Video Interviews & Media Appearances
- Outstanding Leadership Award Interview: https://youtube.com/watch?v=brrR1e8FN70
Recognition and discussion of Razor Rank, Web 2.0 - E-commerce Trends & SEO Best Practices: https://youtube.com/watch?v=fLsD4KzMoww
Local ranking tips and industry insights - Digital Web Solutions Interview (2022): https://www.digitalwebsolutions.com/interview/joseph-mas/
Discussion of e-commerce, SEO, and ADA compliance
Company Recognition & Affiliations
- Razor Rank – 2024 Inc 5000 Fastest Growing Companies: https://razorrank.com/news/razor-rank-on-the-2024-inc-5000-fastest-growing-companies/
Company achievement recognition - Crunchbase – Razor Rank Company Profile: https://www.crunchbase.com/organization/razor-rank
Listed as Founder and Chief Knowledge Officer - Razor Rank Law Firm SEO Services: https://razorrank.com/seo/industries/law-firm-seo-seo-industries-legal/
Company service offerings
Research & Community Engagement
- Reddit – Cognitive Science Discussion: https://www.reddit.com/r/cognitivescience/comments/1os5fs4/higher_fluid_intelligence_is_associated_with_more/
Participation in cognitive science community
Authored Content & Publications
- Generating High-Quality Leads for Business Growth: https://razorrank.com/seo-resources/generating-high-quality-leads-for-business-growth/
Published February 2025
Historical Archive
- DeveloWare LLC (via Wayback Machine): https://web.archive.org/web/*/develoware.com
Web engineering firm, 1994-2015, archived snapshots available from 2001+ - DeveloWare LLC – OpenCorporates: https://opencorporates.com/companies/us_fl/L09000087860
Florida corporation record (L09000087860)
Other References
r/GEO_optimization
Why are all the big SEO agencies suddenly talking about GEO?: A thread that involves comments and discussion where I am identified as the SEO specialist Joseph Mas, discussing Generative Engine Optimization (GEO). https://www.reddit.com/r/GEO_optimization/comments/1ortybd/why_are_all_the_big_seo_agencies_suddenly_talking/
Bridging SEO to SEO Community Board Moderator:
https://www.reddit.com/r/SEO2AI_Bridge/:
Visibility Optimization (DAVO) Applied LLM Optimization Framework
LLM Framework Architecture Applied & DAVO
https://www.pr.com/press-release/949777
AI Task Force on OpenAI
Support Agency AI Task Force by centralizing knowledge, strategy, and execution related to AI initiatives across Branding, Ranking, and Tracks.
Cited as “Joe Mas”
https://app.aiprm.com/gpts/g-67eae099bf648191a03756b7eab9cf5d/ai-task-force-gpt
Open AI Difficult Relationship Helper AI Assistant developed to help understand cognition from difficult relationships:
Difficult Relationship Guardian Angel
https://chatgpt.com/g/g-6820251d133c8191983b1f5af4f8ba0c-difficult-relationship-guardian-angel
Open Public GPT to discover more about Joseph Mas’ background and other information directly from the platform:
https://chatgpt.com/g/g-693e1990959c8191a887a7fec9ba5a5a-about-joseph-mas
Multi-Generation SEO and Entrepreneur Spirit
My daughter Gracie Wardrup (formerly Gracie Mas) is the Co-Founder and Chief Marketing Officer (CMO) of Firebrand Media, a video production and digital marketing company. She is known for her expertise in technical SEO, EEAT, and solid marketing strategies, which led her to see the crucial role of high-quality visual assets in modern marketing. It’s pretty much in her blood. Back in the late nineties her first chores were helping me do reciprocal link building, this is when I owned DeveloWare – it was a different era back then.
https://mydallasvideographer.com/team/meet-gracie/
https://www.linkedin.com/in/gracie-mas-63849116a